Let’s not sugarcoat it: the home service industry is in a talent war for recruiting A-Players — and most business owners are losing.
They’re settling for “warm bodies” just to keep trucks moving. Lowering standards because “there’s no one out there.” And then they wonder why they’re stuck in a revolving door of burnout, callbacks, and underperformance.
Talent isn’t dead. You’re just fishing in the wrong pond with the wrong bait.
At CEO Warrior, we teach business owners how to stop hiring out of desperation—and start attracting, evaluating, and retaining A-players who show up like owners, not employees.
What’s Broken in Most Recruiting Systems
Here’s what the average home service business is doing:
- Posting generic ads that sound like every other company.
- Interviewing with zero structure.
- Hiring based on technical skill instead of cultural alignment.
- Offering no training, no growth path, no clear expectations.
Sound familiar?
It’s not a recruiting problem—it’s a strategy problem.
What Our CEO Warriors Do Differently
Our members don’t just fill roles. They build championship teams. Here’s how:
1. Culture First, Skills Second
We train owners to hire for mindset and values—not just resume experience. Anyone can learn to fix a furnace or snake a drain. But not everyone can be coached, show up on time, and go all-in on your mission.
2. Magnetic Employer Branding
A-players aren’t scrolling job boards—they’re watching. We help you turn your business into a destination workplace with killer social media, team highlight reels, and job ads that speak directly to your ideal candidate.
3. The Warrior Hiring Process
CEO Warrior members use a step-by-step system that includes role scorecards, group interviews, and performance-based onboarding. You’ll never again “go with your gut” and end up with regret.
4. Leadership That Retains
The best people want to be led, not managed. We coach you to become the kind of leader that top performers want to follow. That’s how you build a team that doesn’t just stick around—they grow with you.
Real-World Proof
One of our members went from losing 4 techs in 3 months to building a bench of trained apprentices and doubling revenue—all by shifting their mindset and using our hiring systems.
Another member created a hiring machine that runs 24/7 using automated funnels, video interviews, and a killer company culture that practically sells itself.
These aren’t unicorn stories. They’re playbook results.
The Takeaway
The market is tight—but that just means the right people are more valuable than ever. If you’re still hiring the old way, you’re already behind.
CEO Warrior members are rewriting the playbook on recruiting—and winning while others are stuck complaining.
Don’t just put people in trucks. Build a team of Warriors. Start recruiting A-Players.
Want help transforming your hiring process and attracting top-tier talent in any market?
Talk to a Strategic Growth Advisor or join us at the next CEO Warrior training and get the tools, scripts, and systems to build the team you’ve always wanted.
