Our Chief Commercial Officer, Liz Cope, and CONTRACTOR collaborated to dive into the transformative potential of Artificial Intelligence (AI) for businesses in the home service industry, debunking the misconception that smaller businesses cannot afford or benefit from AI due to budget constraints.
Rather than viewing AI as a replacement for employees, Liz outlines its role in enhancing job roles, automating tedious tasks, and freeing up employees’ time for creativity and human interaction. The focus is on AI’s application in marketing, where it can analyze data, personalize content, and optimize social media campaigns, allowing marketing teams to concentrate on strategic planning and creative endeavors.
