Getting More Service Calls

The last time you ordered something from Amazon, I bet you kept checking your mailbox every day until it arrived. You proved that direct mail works—people do check their mailboxes! If you do it right, people will see your postcards, read your flyers, and month after month, more of them will phone to set up […]

Marketing integration and profile analysis with Adams Hudson Summary: In this week’s episode of The CEO Warrior Podcast, Mike Agugliaro interviews marketing expert Adams Hudson. Adams is the President of Hudson, Ink and talks with Mike about marketing percentiles, marketing profile analysis, the middle against itself, fear and the fixer, marketing integration, and Direct Mail.

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