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How Social Media Videos Can Benefit Your Marketing Efforts

Here are a few tips on how to use Facebook Live videos to connect with potential customers

Many plumbers got into the business because they liked working with their hands, solving problems and helping others. Maybe you worked for someone else before starting out on your own; maybe a relative passed the family business on to you.

I don’t know of any plumbers who started out as expert marketers first and then became plumbers afterward. You learn the trade and then you try to figure out how to market it.

Unfortunately, marketing can sometimes feel like a mysterious game that you are expected to play, but the rules are hidden from you. Plus, you are up against expert players who have mastered the rules years ago.

Here’s a way you can win the marketing game in 2018. And all that’s required is your mobile device. The secret is recording Facebook Live videos.

Continue reading the full article HERE.


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