Mike Agugliaro, Business Ninja, brings to you a Business Breakthrough on understanding your Avatar.
Not the movie.
The avatar we’re talking about is your perfect customer.
Who is your customer? What do they look like? Where do they live? Do they have a family? Do they have credit cards? Do they own a home?
In order to do proper marketing, the biggest mistake most people make, is they’re marketing to this blanket. They’re just throwing marketing out there hoping it’s going to touch someone.
The problem today, is a lot of people don’t understand their avatar.
When you understand your avatar, the total makeup, you can then find out where they are.
Then, craft the perfect headline, message, and delivery vehicle to talk to that avatar.
And then guess what? Then you’ll get leads.
So your challenge today is to find your avatar, your perfect customer.
Figuring out your avatar, will change the game in your business.